Our Mission...is to provide tools for all PPC marketers by offering complete, self-service search engine campaign management software as an online service for a low, flat monthly fee.
Our Background
Founded in December 2004, the company is venture funded by Mohr, Davidow Ventures and Emergence Capital Partners. Our management team, engineers and SEM specialists are highly experienced in developing marketer-focused solutions to Internet marketing challenges. Our team members hail from leading universities and Internet companies including Caltech, Google, Yahoo! Search Marketing and Amazon.com.
Our Philosophy
There is a growing segment of search marketers who want to manage their own paid search campaigns. We believe marketers should have practical, self-service campaign management solutions to help them more effectively manage their online marketing campaigns and improve results.
We also believe that marketers should:
And that marketers should not:
- Have to give up control or visibility of their campaigns in order to participate.
- Have to pay a management fee tied to the size of their budget.
