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MARKETING DIRECTOR FOR SENIOR LIVING COMMUNITY: Confidential
MARKETING DIRECTOR FOR SENIOR LIVING COMMUNITY
MARKETING DIRECTOR FOR SENIOR LIVING COMMUNITY We have an opening for an experienced Marketing Director for Northern California community, which provides a full range of services from Independent and Assisted Living to Memory Care. This is a full-time position and includes excellent benefits such as medical, dental, vision, and life insurance, access to a 401K program, paid sick time and vacation. The salary for this position is competitive and will be commensurate with the candidate¹s experience. We are an Equal Employment Opportunity employer and encourage all interested persons to respond. Those who are interested in this position should send a cover letter and a resume to employment@barcelon.com or fax it to (925) 627-7040. In your cover letter, please note that you are applying for the Chico site. POSITION SUMMARY: The Director of Marketing is responsible for developing and executing the property¹s marketing plan, managing the sales efforts and ensuring apartments are leased to the targeted market in order to meet occupancy expectations, effectively managing the marketing budget, community outreach, and event planning. This position provides an incredible opportunity to join a dynamic and dedicated team who has a passion for caring for seniors. ESSENTIAL FUNCTIONS: Perform all functions of the marketing and sales process, including generating awareness and interest, qualifying referrals, pre-qualifying inquiries, planning and conducting tours and counseling prospects until move-in. Create flyers, newspaper ads, and other public relations tools for public and media. Create on-going network of visitors to the community by acting as host for key groups and related-industry specialist, educational programs, community-related fundraising events, public relation social events, etc. REQUIREMENTS AND DESIRED QUALITIES: Must have a passion for seniors and have the ability to communicate well with them and their families. Demonstrated ability to plan and effectively implement programs, manage multiple leads/projects and meet deadlines. Ability to work some weekends required. Valid California driver¹s license. EXPERIENCE: College degree or relevant sales and marketing experience. 2-5 years experience working with seniors and seniors with dementia/Alzheimer¹s disease. Computer and internet skills required EOE
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