Yahoo! Search
Yahoo! HotJobs
Sign In
New User? Sign Up

VP, Market Strategy - Prescription Benefit Management-316273: UnitedHealth Group

Job ID316273
Company NameUnitedHealth Group
Job CategoryMarketing; Healthcare
LocationMinnetonka, MN
Position TypeFull-Time, Employee
Experience10-15 Years Experience
Date PostedNovember 20, 2009 (Reposted Feb 9)


Job Category:
Marketing and Advertising

Reference Code:
316273

Position Type:
Full-time, Regular




UnitedHealth Group is among the most ambitious Fortune 25 companies you'll ever meet. Through our family of businesses, we're working to make the health care system perform better for more people, in more ways than ever.

Simply put, we think the entire system can be greater than it's ever been. And that drives us to work harder, aim higher, and expect more from one another.

Here, you'll be empowered to make an immediate impact for millions of others. And you'll achieve more than you ever expected. How does that fit with your plans?


VP, Market Strategy - Prescription Benefit Management-316273

UnitedHealth Group is an innovative leader in the health and well-being industry, serving more than 55 million Americans. Through our family of companies, we contribute outstanding clinical insight with consumer-friendly services and advanced technology to help people achieve optimal health.

Description

Prescription Solutions is part of the family of companies that make UnitedHealth Group one of the leaders across most major segments of the US health care system.
The VP, Market Strategy - Prescription Benefit Management position offices at our Minnetonka, MN facility or Irvine, CA facility.
Responsible for the creation and implementation of sales and market strategy for all of Prescription Solutions. Inclusive is the strategic development of new business opportunities to existing and new customers through the creation of new modes of selling, new channels, and new market development. Provides the strategy and plans for all areas of client and potential client interaction. Analyzes and monitors the existing business and competitive landscape and provides strategies and support for sales and company initiatives.
  • Provides strategic insight and manages the client lifecycle from sales to client on-boarding to client reviews.
  • Manages, interprets and presents all research and competitor intelligence.
  • Develop and manage target market and market segment strategy.
  • Manages data collection, analysis and reporting activities related to business development needs and objectives, in addition to developing communication channels through which to receive and provide input relative to sales activity.
  • Manages and builds product development department using competitor intelligence and client feedback.
  • Manages the proposal interaction and RFP feedback as it relates to the overall sales strategy.
  • Interfaces with product management to prioritize and operationalize product development opportunities.
  • Works with field Sales to bring to market and field intel into process.
  • Identifies opportunities to optimize distribution channels.
  • Assesses operating business risks/opportunities and identify strategies to mitigate/capitalize as appropriate.
  • Directs due diligence and integration of new business.
  • Works with sales staff in the development, implementation, ongoing enhancement and evolution of the regional sales business plan and strategy.
  • Responsible for managing the budget for product development, competitive intelligence, consultant and market segmentation marketing.
  • Owns brand management.

Qualifications

  • BA/BS degree or equivalent combination of education and relevant experience
  • 10+ years of demonstrated marketing success in the health care/prescription benefit management space
  • Familiarity with aspects of health care sales and marketing along with a solid understanding of the impact of sales activities on operational functions and profitability
  • Creative approach to problem solving and program development
  • Excellent presentation skills with the expertise and sophistication needed to credibly represent the Company in the context of the values and quality commitments
  • Demonstrated sound business judgment with a track record of effective management and leadership
  • High energy level and superior communication skills needed to gain the respect and confidence of key customer contacts
  • Strong marketing leadership skills and the demonstrated ability to grow a health care business
  • Well-developed planning capabilities and a track record in controlling costs, setting budgets and meeting deadlines
Diversity creates a healthier atmosphere: equal opportunity employer M/F/D/V
UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment. In addition, employees in certain positions are subject to random drug testing.




Diversity creates a healthier atmosphere: equal opportunity employer M/F/D/V. UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.



Tips For A Safe Job Search: Never give your bank account information, credit card or social security number to a prospective employer. Do not accept any offers to cash checks or wire money. Click here to Learn More.

NOTICE: We collect personal information on this site. To learn more about how we use your information, see our Privacy PolicyAbout Our Ads

About Yahoo! HotJobs | Affiliate Program | Advertise With Us